Private Deal      Buy Side      Cafe

Buy-Side Advisory for A Private Investor
Acquiring a F&B Brand

Internal Network
Target Sourcing Channel
23.08 ~ 23.10
Advisory Period
1
Number of Targets Sourced
100%
Conversion to Active Engagement
9일
Lead Time to Final Buyer-Target Match

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Deal Summary

Background

Personal interest in running one's own coffee shop brand


The acquirer, experienced in managing businesses in various sectors, sought to personally launch a F&B business to realize a long-held dream. To reduce the burden of initial investment and mitigate risks, the client preferred acquiring an existing brand over building a new business from scratch.

Client Needs

Feasiblity check for acquiring and operating F&B brand at a reasonable price


Among numerous F&B targets, the client sought guidance to make the best acquisition decision. The buyer requested support in securing operational know-how and a smooth handover process to maintain stable management after acquisition.

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MOMENS Key Actions

Overview

We provided guidance on key F&B performance indicators, focusing on clear verification of revenue, net profit, and fixed costs.  

Key Actions

1. In-Depth Marketing Area & Asset Value Analysis 


- Analyzed key data points such as location, foot traffic, competitive landscape, revenue, and net profit

-  Provided guidance on key F&B-specific metrics and validation methods based on the data


2. Financial Due Diligence & Contract Risk Management 


- Conducted a thorough review of essential financial documents, including VAT filings and sales records

- Carefully examined all contract terms—premium payments, equipment, goodwill, handover conditions—to prevent potential disputes


3. Support for Early-Stage Business Transition


- Coordinated handover schedules with the seller, who had successfully run the business for several years

- Structured the transfer of practical knowledge including signature recipes, operational manuals, and customer management practices

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