Open Deal Sell Side 서비스업
Background
The CEO of Odters was a serial entrepreneur owning multiple companies. While still in the early phase, another of his ventures was drawing active investment and showed significant upside potential. He engaged MOMENS to pursue new business opportunities while divesting a well-established cash cow business.
Client Needs
The CEO requested a thorough exploration of all opportunities rather than rushing the process, aiming to secure optimal terms through comparative negotiations with multiple potential buyers. Given the brand’s operating history and profitability, marketing strategy targeting both strategic and financial investors was needed.
Overview
This deal required a dual approach, combining a competitive sale with targeted outreach to encourage buyer competition and secure favorable terms for our client. We provided advisory support by coordinating communications with multiple buyers and proactively managing uncertainties throughout due diligence and negotiations.
Key Actions
1. Expanding Buyer Pool Through Strategic Media Exposure
- Published a public press release about the transaction via our media network
- Attracted new potential acquirers, securing multiple Letters of Intent (LOIs)
2. Leading Parallel Negotiations with Multiple Bidders
- Customized M&A scenarios for each buyer and identified associated risks
- Supported fair valuation while securing terms that enable the seller to focus on future business opportunities
3. Coordinating Legal & Financial Due Diligence
- Coordinated closely between legal and accounting firms to ensure a smooth due diligence process
- Reviewed and drafted contracts to minimize risks through to deal closing
During the process, the initially selected preferred bidder withdrew, and our advisory team worked to ensure that the continuity of negotiations was not compromised.
2025.02
[Buy] Private Deal
An IT Startup Specializing in System Integration Solutions
During the process, the initially selected preferred bidder withdrew, and our advisory team worked to ensure that the continuity of negotiations was not compromised.
2025.02
Sangsan Ceramic is the second-largest player in Korea’s clay brick manufacturing industry, with decades of stable revenue and operating profits.
2024.11
[Sell] Private Deal
Sangsan Ceramic — Korea’s No.2 Clay Brick Manufacturer
Sangsan Ceramic is the second-largest player in Korea’s clay brick manufacturing industry, with decades of stable revenue and operating profits.
2024.11
Both speed and structuring were critical in this deal. Substantive negotiations began just one week after our engagement, and the deal was closed within two months.
2024.11
[Sell] Private Deal
'TongTonge' — K-dessert Trend Setter
Both speed and structuring were critical in this deal. Substantive negotiations began just one week after our engagement, and the deal was closed within two months.
2024.11
A hybrid approach combining 'public deal' and 'private deal' enabled competitive bidding and favorable terms.
2024.09
[Sell] Private Deal
Odters — a Premium Self Photo Studio Brand
A hybrid approach combining 'public deal' and 'private deal' enabled competitive bidding and favorable terms.
2024.09
By setting strategic targets, managing negotiation priorities, and designing flexible structures, the transaction was successfully closed in about four months.
2024.07
[Sell] Private Deal
A Co., a Property Management Company Based in Busan
By setting strategic targets, managing negotiation priorities, and designing flexible structures, the transaction was successfully closed in about four months.
2024.07
We provided sell-side advisory for Shy Bana, Korea’s only franchise brand specializing in Southern U.S. homestyle cuisine.
2024.06
[Sell] Private Deal
Shy Bana — Korea’s Only Southern U.S. Homestyle Food Franchise
We provided sell-side advisory for Shy Bana, Korea’s only franchise brand specializing in Southern U.S. homestyle cuisine.
2024.06
Despite revenue decline and financial constraints, we successfully closed the deal through a partial equity transfer to a private investor.
2024.01
[Sell] Private Deal
Beebeede, a Specialty F&B Brand Known for Cornut Bread
Despite revenue decline and financial constraints, we successfully closed the deal through a partial equity transfer to a private investor.
2024.01
By securing a successful sale to an individual investor—a rare outcome in the market—we demonstrated our capabilities in managing complex private transactions.
2023.11
[Sell] Private Deal
U Co., - Korea’s Top Nursing IT Solutions Company
By securing a successful sale to an individual investor—a rare outcome in the market—we demonstrated our capabilities in managing complex private transactions.
2023.11
InterviewBox is an early mover in the remote and AI-based interview space and was recognized for its technological excellence through the TIPS.
2023.06
[Sell] Private Deal
InterviewBox - A Remote Interview Platform
InterviewBox is an early mover in the remote and AI-based interview space and was recognized for its technological excellence through the TIPS.
2023.06
Founders of Gamegol Food wished to retire and wanted to inherit Gamegol's brand while succeeding the headquarters to their son.
2022.11
[Sell] Private Deal
Gamegol Food— Traditional F&B Dumpling Brand
Founders of Gamegol Food wished to retire and wanted to inherit Gamegol's brand while succeeding the headquarters to their son.
2022.11
The Check, Korea’s second-largest SME payment settlement platform, had previously achieved a KRW 60 billion valuation and raised over KRW 10 billion in cumulative funding.
2021.10
[Sell] Private Deal
The Check — Korea’s No.2 SME Payment Settlement Platform
The Check, Korea’s second-largest SME payment settlement platform, had previously achieved a KRW 60 billion valuation and raised over KRW 10 billion in cumulative funding.
2021.10
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